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Privacy Policy

DENTSPLY Asia respects the privacy rights of its customers and of the visitors to its web site. Visitors to this site do not need to supply personal information in order to access the site, but they may be requested to fill in a customer information sheet upon requesting the provision of services by DENTSPLY Asia.

This Privacy Statement is formulated in accordance with the Personal Data (Privacy) Ordinance (Cap. 486).

Purpose of Collection of Personal Data

Certain personal data may be collected from customers of DENTSPLY Asia to enable DENTSPLY Asia to provide service to its customers. Personal data collected from on-line customers and visitors to this site may be used by DENTSPLY Asia in order to:

  1. Offer on-line services to visitors and customers to the site;

  2. Market DENTSPLY Asia's business and services;

  3. Design services for visitors and customers to the site;

  4. Notify visitors to the site of updates, new projects, new tender processes, etc.;

  5. Conduct research such as research to determine which areas of DENTSPLY Asia's services on the site are not meeting the needs of its customers;

  6. Customise pages of the site for individual visitors or customers;

  7. Conduct market research;

  8. Perform statistical analysis of the behaviour and characteristics of visitors to the site and customers to the site in order to measure interest in and use of the various areas of the site and provide this information to advertisers together with information as to the number of users that have been exposed to or clicked on their banners; and

  9. Make such disclosures as may, in the opinion of DENTSPLY Asia, be required for any of the above purposes.

Confidentiality

DENTSPLY Asia will keep confidential all personal data relating to visitors to the site or customers of DENTSPLY Asia, but DENTSPLY Asia may provide this information to third parties including but not limited to:

  1. Agents, internet service providers, contractors or third party service providers who provide administrative, computer, payment or handling or other services to DENTSPLY Asia in connection with the operation of its business;

  2. Any other person under a duty of confidentiality to DENTSPLY Asia including a group company of DENTSPLY Asia which had undertaken to keep such information confidential; and

  3. Any actual or proposed assignee of DENTSPLY Asia or participant or sub-participant or transferee of DENTSPLY Asia.

Any questions, comments, suggestions or information other than personal data sent or posted to the DENTSPLY Asia site by visitors or customers will be considered to be voluntarily provided to DENTSPLY Asia on a non-confidential and non-proprietary basis. DENTSPLY Asia may use, reproduce, disclose, transmit, publish, broadcast and/or post elsewhere such information freely including passing it to any associated company or proposed assignee of DENTSPLY Asia in connection with the development and marketing of services to meet customer needs.

Security of Personal Data

DENTSPLY Asia has taken all reasonable efforts to ensure that personal data held on its site are kept in a secure and safe place and that encryption software is used when personal data are being sent over computer networks or when providing services to customers. DENTSPLY Asia may use cookies on its site to:

  1. Ensure tighter security;

  2. Personalise the site for customers and visitors; and

  3. Build on-line customer or visitor profiles.

Visitors or customers who wish to disallow cookies are advised to do so on their web browser.

Links

The DENTSPLY Asia site may contain links to other sites and pages. DENTSPLY Asia does not exercise control over any personal data or other information a customer or visitor may give to any other entity after he has left the site by activating a link such as, for example, by clicking on the banner of an advertiser.